# Kundo Studio Complete public content --- title: "Product, brand & digital design partner | Kundo Studio" description: "Kundo Studio is a senior design partner for companies in motion, connecting product, brand, and digital through one evolving relationship." canonical: "https://www.kundo.studio" language: "en" --- # Design for the company you’re becoming. Kundo Studio is a senior design partner for companies in motion. We connect product, brand, and digital as your business evolves. A new direction, a growing product, a brand that no longer fits. We help you make sense of what’s changing and turn it into thoughtful, connected work. Small by choice, we work directly with a few teams over time. Shared context carries forward, so each decision builds on what we’ve learned together. [Get in touch](https://www.kundo.studio/contact) ## Explore - [Selected work](https://www.kundo.studio/work) - [Partnership](https://www.kundo.studio/partnership) - [About Kundo Studio](https://www.kundo.studio/about) --- --- title: "Product, brand & digital work | Kundo Studio" description: "Explore Kundo Studio’s selected work across product design, brand identity, websites, and development for companies in motion." canonical: "https://www.kundo.studio/work" language: "en" --- # Work that endures Product, brand, and digital work for companies moving forward. ## Showreel [Kundo Studio showreel](https://www.kundo.studio/work) ## Selected work - [Sondr](https://www.kundo.studio/work/sondr), Branding · Visual identity · Design system · Product design · Pitch deck design · 2026 - [Groundloom](https://www.kundo.studio/work/groundloom), Product design · 2026 - [Runreal](https://www.kundo.studio/work/runreal), Website design · Product design · Branding · Visual identity · Development · Motion design · 2024 - [MEOW](https://www.kundo.studio/work/meow), Website design · Branding · Visual identity · Development · Motion design · 2024 - [Pragma](https://www.kundo.studio/work/pragma), Website design · Branding · Visual identity · Development · 2025 - [Grove Motor Co](https://www.kundo.studio/work/grove-motor-co), Branding · Visual identity · Motion design · 2026 - [Rebill](https://www.kundo.studio/work/rebill), Branding · Visual identity · Product design · 2024 - [Netic](https://www.kundo.studio/work/netic), Branding · Visual identity · Product design · 2024 - [BasePub](https://www.kundo.studio/work/basepub), Product design · 2024 - [Scale](https://www.kundo.studio/work/scale), Website design · 2023 - [Emerge Tools](https://www.kundo.studio/work/emerge-tools), Website design · Development · 2023 --- --- title: "Design partnerships & focused projects | Kundo Studio" description: "Work directly with Kundo Studio across product, brand, and digital. Explore flexible start, design partnership, and focused scope." canonical: "https://www.kundo.studio/partnership" language: "en" --- # One evolving partnership Product, brand, and digital, connected around the company you’re becoming. ## What we do Kundo Studio connects product, brand, and digital for companies in motion. Whether you’re entering a new market, evolving a product, or outgrowing your identity or website, we help you decide what needs attention and make the work fit together. You work directly with senior designers who stay close to your business. We carry context forward as priorities change, so each decision builds on what we’ve learned together. ## Selected clients - [Netic](https://netic.ai) - [Rebill](https://rebill.com) - runreal - [Scale AI](https://scale.com) - [Pragma](https://pragma.gg) - [Pacific](https://pacific.app) - [Stenoa](https://stenoa.com) - [Clerk](https://clerk.com) ## Three ways to begin. One standard of care. ### Flexible start Start with real work. Learn how we work together. A paid engagement with agreed weekly capacity and a clear first priority. At the end, we decide together whether to continue as a design partnership, define a focused scope, or finish there. **Up to 8 weeks No commitment beyond that period.** ### Design partnership One company. One evolving design relationship. An ongoing relationship across product, brand, and digital. We set priorities together, work directly with your team, and carry context from one decision to the next as the company evolves. **Minimum of 3 months Following flexible start.** ### Focused scope A defined need. A clear outcome. For a specific product, brand, or digital objective, with an agreed scope, timeline, and outcome. It can stand on its own or become the beginning of a longer relationship. **Scoped around the work and the outcome it needs to achieve.** ## Our practice Product, brand, and digital, supported by motion, frontend development, and CMS integration when the scope calls for it. ### Brand - Logo design - Visual identity systems - Brand guidelines - Brand applications - Pitch deck design ### Digital - Website design - Landing page design - Frontend development - CMS integration - Performance optimization ### Product - Product design - UI/UX design - Wireframes & prototyping - Interaction design - Design systems ### Motion - Motion design - Brand videos - Explainer videos - Product videos - UI animation ## How we work ### Every milestone is a decision. We make the work visible, agree on what is approved, and open the next phase with shared context. ### 01 Intake & fit We understand what is changing in your company, identify the first priority, and agree on the right way to work together. Before moving forward: Agree on the objective, scope, and way of working. ### 02 Discovery & strategy Research and a shared brief turn company context into clear criteria. As the relationship develops, we build on what we already know. Before moving forward: Align on the brief and what the work needs to achieve. ### 03 Direction We align on the visual or structural direction before investing in detailed execution. Before moving forward: Approve the direction that will guide the concept. ### 04 Concept We present the concept for a clear selection or validation before developing it further. Before moving forward: Select or validate the concept to take forward. ### 05 Build We develop the chosen direction through a finite, visible set of refinement rounds. Before moving forward: Approve the refined design and its agreed applications. ### 06 Development When included, we build against the approved design, test, stage, and prepare for launch. Before moving forward: Review the implementation and agree it is ready to launch. ### 07 Delivery We hand over the agreed work and carry the learning forward. For ongoing partnerships, we review the roadmap and define the next priority. Before moving forward: Confirm the handoff and the next priority, if there is one. The sequence adapts to the scope. Stages can overlap, and development is included only when agreed. We agree on timing and refinement rounds, consolidate feedback, and confirm the impact of scope changes before work continues. ## The relationship From the first priority to what comes next, these stages overlap and evolve with your company. ### Align Understand the context, identify the decisions ahead, and establish a shared roadmap. ### Build Develop the first agreed priority and establish the direction and systems it requires. ### Embed Consolidate the work, carry context forward, and define what deserves attention next. ## Testimonials > “Over several months, Kundo Studio worked side by side with us to untangle a product that had become harder to navigate with every release. They brought clarity to the experience without flattening the complexity behind it, then shaped a system our team could keep evolving. > > The collaboration felt fluid, thoughtful, and honest. The team at Kundo Studio never felt like an external studio; they became the design partner our product needed.” > > Stealth member, Founder at Groundloom > “Working with the Kundo team has been a true pleasure. They bring a rare balance of organization, creative insight, and strategic thinking to every project. From the very beginning, their thoughtful approach and structured process pushed us to think bigger and refine our ideas. Every step felt intentional, collaborative, and deeply aligned with our goals, the kind of partnership that not only produces great work but also elevates how you think about what’s possible.” > > Marwan Hilmi, Co-founder & CEO at Runreal > “Working with Kundo’s team on MEOW has been an incredible experience. From the start, they brought not only creativity and technical skill, but also genuine care and flexibility through every twist the project took. Even when ideas evolved fast and feedback from the community kept pouring in, they stayed focused, responsive, and committed to making the site dope AF. The final result speaks for itself; we launched live in front of +3,000 people and the reaction was amazing. These guys are legit, and I’d work with them again in a heartbeat.” > > n3o, Founder at Zero Tech > “Working with Kundo Studio on the new Pragma site was an absolute delight. Their team delivered not just a clean and modern design, but also a site full of thoughtful details and polished interactions that elevate the entire experience. Every corner of the site feels intentional, with delighters baked into both the design and development. They combined creativity with technical excellence, and the result exceeded our expectations.” > > Eden Chen, CEO at Pragma > “Kundo's team helped us articulate our ideas and vision. They expertly translated our aspirations and imagination into a brand identity that reflected the company we aimed to build. Building on this foundation, we developed a robust dashboard layout and product overhaul to help scale the business to its next phase.” > > Nahuel Candia, Founder at Rebill > “We really enjoyed working with Facu at Kundo Studio. They helped us establish a clear, cohesive brand identity that resonated with our vision. We also worked on a few product design projects where they helped us start bringing our brand to life, which ultimately contributed to us closing a seed round.” > > Melisa Tokmak, CEO at Netic > “Facu and the team moved with surgical precision, designing a site that reflects Scale’s values of speed, clarity, and scale. Every page shipped thoughtfully yet quickly, and it elevated our presence in AI infrastructure.” > > Ricky Rauch, Founding designer at Scale > “Facu was a pleasure to work with and brought exceptional creativity to the project. His designs have truly come to life and have made a significant impact. We're thrilled with the results and look forward to more collaborations in the future. Thanks, Facu!” > > Josh Cohenzadeh, Co-founder & CEO at Emerge Tools [Start a conversation](https://www.kundo.studio/contact) --- --- title: "About Kundo Studio | Team & design principles" description: "Meet Kundo Studio’s co-founders, Facundo Montanaro and Brian Palmieri, and the principles behind our connected product, brand, and digital practice." canonical: "https://www.kundo.studio/about" language: "en" --- # Small by choice. Close to the work. Senior people, shared context, and care for what comes next. ## The team Kundo Studio is a senior design partner for companies in motion. Founded by Facundo Montanaro and Brian Palmieri, we connect product, brand, and digital through direct, ongoing relationships. We stay small so the people shaping the direction can stay close to the work. Facundo brings a product, digital, and technology perspective, connecting design with how things are built. Brian brings a brand, identity, and creative perspective, connecting a company’s expression with its culture. Together, we see each decision as part of the same company. - **[Facundo Montanaro](https://www.facumontanaro.com/)**, Co-founder - **[Brian Palmieri](https://brianpalmieri.site/)**, Co-founder ## Core principles ### 1. Present We listen before we act. Good work starts with understanding the people, the context, and what truly needs attention. ### 2. Curious We ask questions, follow ideas, and stay open to being changed by what we learn. ### 3. Adaptable We move across roles and disciplines without ego. The work leads; we adjust and support one another. ### 4. Generous We share context, credit, and what we know. The best work happens when people feel trusted and supported. ### 5. Always becoming We don’t expect perfection. We value honest feedback, thoughtful reflection, and the desire to grow with every project. --- --- title: "Contact Kundo Studio" description: "Tell Kundo Studio what is changing in your company, what you need to move forward, and when. Start a conversation about working together." canonical: "https://www.kundo.studio/contact" language: "en" --- # Tell us what’s changing Where is your company today, and what comes next? Share a little context. We’ll review it, explore the fit, and discuss the right approach and investment with you. Share your name, work email, company, and what is changing. Your website is optional. ## When would you like to begin? - As soon as possible - Within a month - In 1–3 months - Later - Not sure yet ## What kind of support are you considering? (optional) - Ongoing relationship - Defined project - Not sure yet Complete the inquiry form at [https://www.kundo.studio/contact](https://www.kundo.studio/contact). --- --- title: "Groundloom Product design | Kundo Studio" description: "Kundo Studio redesigned Groundloom’s AI platform, unifying onboarding, agent configuration, reliability controls, testing, and observability." canonical: "https://www.kundo.studio/work/groundloom" language: "en" --- # Groundloom Trust, built into every AI answer. **Year:** 2026 **Services:** Product design ## About Groundloom is a stealth AI company building a platform that helps teams configure, test, and monitor reliable AI systems at scale. The platform brings together activation, knowledge, agent configuration, evaluation, and observability. Its core workflows, identity management, and reliability controls had evolved independently, leaving a capable product that was increasingly difficult to understand and extend. We structured the project as a long-term product design engagement, reshaping the experience as one coherent system and establishing a stronger foundation for the product, organization, and operational demands to evolve. ## The challenge Groundloom’s capabilities were expanding faster than the experience around them. New users had no clear path to first value, embedded account surfaces broke the product language, and reliability lived as an isolated setting instead of a decision carried through every workflow. Teams could configure agents, but they couldn’t easily understand why an answer was produced, when the system asked for clarification, or why a response had been blocked. The challenge was not simply to clean up the interface. It was to create a product model that could absorb increasing complexity without asking users to absorb it too. ## The solution We rebuilt the platform around a simple idea: trust is earned over time. Guided setup brings purpose, knowledge, and reliability decisions into every project from the start. A unified agent builder brings together instructions, sources, tools, permissions, and response behavior in one place. Before publishing, teams can inspect answers, citations, confidence, and policy decisions. In production, Activity preserves that same traceability, helping teams identify weak evidence, understand blocked responses, and improve what happens next. We also replaced fragmented account and organization surfaces with native product experiences. The result is a single, coherent product language across onboarding, administration, and AI operations, and a scalable foundation for every release that follows. ## Testimonial > “Over several months, Kundo Studio worked side by side with us to untangle a product that had become harder to navigate with every release. They brought clarity to the experience without flattening the complexity behind it, then shaped a system our team could keep evolving. > > The collaboration felt fluid, thoughtful, and honest. The team at Kundo Studio never felt like an external studio; they became the design partner our product needed.” > > Stealth member, Founder at Groundloom ## Project media - [Hand holding Groundloom’s glowing purple app icon against a pale background.](https://cdn.sanity.io/images/89bxjizj/production/748a7190a61883699939d7a3b9b5b0ddf85ce21a-7680x4320.png) - [Groundloom button styles showing primary, secondary, link, and destructive actions.](https://cdn.sanity.io/images/89bxjizj/production/5b7ca06b7b1dde599b7cf6ca3e1ce23273498e8e-7680x4320.png) - [Groundloom empty workspace dashboard with onboarding prompts and no projects yet.](https://cdn.sanity.io/images/89bxjizj/production/8eb3e973654c7ab48ea1c2f4a6e3369c6d88e362-7680x4800.png) - [Groundloom reliability policy controls in balanced, strict, and flexible modes.](https://cdn.sanity.io/images/89bxjizj/production/1e16955e795042bdfd7374f062fc3ca8b2ba37ae-7680x4320.png) - [Groundloom profile settings with account details and avatar controls.](https://cdn.sanity.io/images/89bxjizj/production/b3ab4e32f383095a5dbe507b2e83137e3586dfc4-7680x4800.png) - [Groundloom security settings with password, two-step verification, passkeys, and active sessions.](https://cdn.sanity.io/images/89bxjizj/production/23ab25bc99decf38f5b02bcb8ad7a5f33fc2716d-7680x4800.png) - [Groundloom toggle switch states in gray and purple.](https://cdn.sanity.io/images/89bxjizj/production/e3dd51407ae3e27394719367c1f53c0a7a8365ca-7680x7680.png) - [Groundloom source status badges for connected, syncing, and unavailable knowledge.](https://cdn.sanity.io/images/89bxjizj/production/016822f5cd9f14660c064e0e67329bd195246ef6-7680x7680.png) - [Groundloom organization settings with workspace details and deletion controls.](https://cdn.sanity.io/images/89bxjizj/production/7d8c432feac9bdc509523585ff10ce0efdda1099-7680x4800.png) - [Groundloom reliability settings with confidence thresholds, response behavior, and policy summary.](https://cdn.sanity.io/images/89bxjizj/production/d8b1af234ef05112c78ec2d99b12b6d2fd1d38e3-7680x4800.png) - [Groundloom minimum confidence indicators at 92, 64, and 28 percent.](https://cdn.sanity.io/images/89bxjizj/production/3d9156d7a8f25a31c5b8131cfdad64aef99c5bb1-6144x7680.png) - [Groundloom draft status badges in multiple interface colors.](https://cdn.sanity.io/images/89bxjizj/production/e9281907ce54b5139b97970e144e0133bea3e922-6144x7680.png) - [Groundloom workspace overview with projects, knowledge sources, metrics, and recent activity.](https://cdn.sanity.io/images/89bxjizj/production/486636f384749039344908665ee976e869516a2b-7680x4800.png) - [Groundloom project creation flow for purpose, knowledge, and reliability setup.](https://cdn.sanity.io/images/89bxjizj/production/b218896e5244d47693bd0693ec00a7fd3317079c-7680x4800.png) - [Groundloom knowledge source list with Notion, Google Drive, Intercom, and Confluence.](https://cdn.sanity.io/images/89bxjizj/production/f2f81211511038ff96ae944c2e540a11afb72a8e-7680x4320.png) - [Groundloom knowledge library with source health, confidence, and sync status.](https://cdn.sanity.io/images/89bxjizj/production/bab0b900a070d38f320b5094956e0f315014ee1b-7680x4800.png) - [Groundloom compact cards for active projects and knowledge sources.](https://cdn.sanity.io/images/89bxjizj/production/15987eebd398f4753f3e42549a2608c8fc0d5a4b-7680x4320.png) - [Groundloom indexing, error, and ready status cards for knowledge processing.](https://cdn.sanity.io/images/89bxjizj/production/1b459297ed15d96dd70ac6e5e7a95cfd87779a2f-6144x7680.png) - [Groundloom answer, clarify, and block response states at different confidence levels.](https://cdn.sanity.io/images/89bxjizj/production/e0373ffef92c588a44de883c7a2919398d4f0707-6144x7680.png) - [Groundloom agent builder for instructions, knowledge, tools, and response settings.](https://cdn.sanity.io/images/89bxjizj/production/08378bd7be44dc5a2ad5e27fbe8cbe50737ed575-7680x4800.png) - [Groundloom test playground showing a conversation, evidence, and policy decisions.](https://cdn.sanity.io/images/89bxjizj/production/7bbbd50522cc049b1ddbeac81fa64bd23c34a599-7680x4800.png) - [Verified Groundloom answer card for the Northstar audited report.](https://cdn.sanity.io/images/89bxjizj/production/608b429dc43484f45aed6efdf1df51963e4015a1-7680x7680.png) - [Warning Groundloom answer card for the Northstar working forecast.](https://cdn.sanity.io/images/89bxjizj/production/01b03656ab0e611a16a8e2b53d9717530530d028-7680x7680.png) - [Blocked Groundloom answer card for the Northstar revenue model.](https://cdn.sanity.io/images/89bxjizj/production/7e92e21c1410ea06fe0b96e4e58bbc824cb53e53-7680x7680.png) - [Groundloom Activity and runs dashboard with usage, confidence, and response outcomes.](https://cdn.sanity.io/images/89bxjizj/production/de4ff63d1f4f12ba22c46e3b46b803840d9f5440-7680x4800.png) --- --- title: "Grove Motor Co Brand identity | Kundo Studio" description: "Kundo Studio built Grove Motor Co’s brand identity and motion system, blending developer-tool precision with the craft of early American motor companies." canonical: "https://www.kundo.studio/work/grove-motor-co" language: "en" --- # Grove Motor Co Powering the next generation of builders. **Year:** 2026 **Services:** Branding · Visual identity · Motion design ## About Grove Motor Co. builds modular, well-crafted developer tools for both humans and agents, designed with clarity, balance, and care. In a category racing to optimize for agents alone, Grove takes the opposite bet: keep the human in the loop. We partnered with founder Marwan Hilmi to build the brand from the ground up, a complete identity system that treats software the way early American motor companies treated machines: assembled with intent, composed of high-quality parts, and made to work as one. ## The challenge The developer-tools landscape has a sameness problem. Everyone reaches for the same terminal aesthetic, the same monospace fonts, the same agent-first story, and in the rush to automate, the human gets designed out. Grove had a sharper conviction: tools should feel good to use, for people and agents alike. But a conviction isn't a brand. To go up against the "next GitHub" pack and win developers and small teams directly, Grove needed an identity with a point of view, one that signaled craftsmanship, not another command line. ## The solution We built Grove as a system assembled with intent, borrowing from the heritage of early American motor companies, when engineering and craft defined entire industries. A retro-futuristic visual language grounded in schematic drawing, warm tones, and mechanical logic. A script-and-condensed combination mark that reads like a vintage emblem. A palette named for the road, Grid Sand, Warm Tarmac, Carbon Shadow, Velocity Cyan. And a verbal world built around the Operator's Manual: one interface, multiple operators; built like a machine, designed to run. The result is a brand that feels engineered rather than styled, precise enough for machines, delightful enough for the humans still in the loop. ## Credits ### Kundo Studio - **Creative direction & design:** Facundo Montanaro, Brian Palmieri - **Motion design:** Franco Molina ### Client - **Founder & CEO:** Marwan Hilmi ## Project media - [Grove Motor Co wordmark over a rugged mountain landscape.](https://cdn.sanity.io/images/89bxjizj/production/4e0343bad12f3d0d714964e6764bfd2d70cb84fa-7680x4320.png) - [Grove Motor Co primary wordmark in black on a warm cream background.](https://cdn.sanity.io/images/89bxjizj/production/536712673125ff6b0983357b1a1d6bd9ad3da7e5-3840x2160.png) - [Grove Motor Co brand statement beside an orange wireframe machine illustration.](https://cdn.sanity.io/images/89bxjizj/production/5c54045fbdd141a3756852d38b3e1da0c2d4763e-3840x2160.png) - [Grove Motor Co logo explorations inspired by vintage American motor companies.](https://cdn.sanity.io/images/89bxjizj/production/d403e7b3b5b53051af26a06cdd676bb330fec739-3840x2160.png) - [Chrome Grove Motors Co script emblem on a red vehicle.](https://cdn.sanity.io/images/89bxjizj/production/4af0f12cd164d2e8e7a7b8679cad75e47478b873-3840x3840.png) - [Dimensional blue Grove Motor Co signage on a teal vehicle.](https://cdn.sanity.io/images/89bxjizj/production/add3f612dce386032d32936a606f58df6cb05f00-3840x3840.png) - [Grove Motor Co logo lockups across the core neutral and orange palette.](https://cdn.sanity.io/images/89bxjizj/production/f486b1c2d087f6f69d93f8e4692817e6d8865976-3840x2160.png) - [Grove Motor Co full-spectrum color wheel and palette usage guidance.](https://cdn.sanity.io/images/89bxjizj/production/2d0c76fed936802c2af253bb6c97cc668a1ef60f-3840x2160.png) - [Grove Motor Co logo variations across cream, black, taupe, and orange.](https://cdn.sanity.io/images/89bxjizj/production/a1792e5f3bf853cf7b8e1b036bb3ba023c7f2c52-3072x3840.png) - [Grove Motor Co logo variations across orange, cream, teal, navy, and yellow.](https://cdn.sanity.io/images/89bxjizj/production/5a4ca8b12deeca3fe7762b383111ca51433c0d20-3072x3840.png) - [Bold Grove Motor Co brand statement reading “Designed to work as one.”](https://cdn.sanity.io/images/89bxjizj/production/8016c799e1598a03f0ad651ee913c70ec018c766-3840x2160.png) - [Grove Motor Co Operator’s Manual cover for its human and agent system.](https://cdn.sanity.io/images/89bxjizj/production/c7b646eee2ac8af323b5d2c60986c0d774d12605-3072x3840.png) - [Blue Grove Motor Co poster reading “Built like a machine. Designed to run.”](https://cdn.sanity.io/images/89bxjizj/production/4f8d1af0d40bb4cbcf70c0696d7e7a8c68ace762-3072x3840.png) - [Red Grove Motor Co poster about keeping the human in the loop.](https://cdn.sanity.io/images/89bxjizj/production/06db04fb9e4ae9a86ce4717de369bb59642cf065-3072x3840.png) - [Grove Motor Co typography system with condensed headings and serif body text.](https://cdn.sanity.io/images/89bxjizj/production/b026077fc78b0dc833163be48073ea2ea70f4a08-3840x2160.png) - [Blueprint-style Grove Motor Co illustration system with a rocket, computer, car, and keyboard.](https://cdn.sanity.io/images/89bxjizj/production/9b409445551b88766f19f94a29a74e2916345241-3840x2160.png) - [Close-up of a red vintage vehicle with the Grove Motor Co wordmark.](https://cdn.sanity.io/images/89bxjizj/production/2f96f3797f8a58b059d0e9c8750eeb50032f5111-3072x3840.png) - [Teal vintage car headlight with the Grove Motor Co wordmark.](https://cdn.sanity.io/images/89bxjizj/production/d20f3cfcc562f5c8aa9602b1f2b463f7e8fb9984-3072x3840.png) - [Grove Motor Co script wordmark glowing on a retro CRT monitor.](https://cdn.sanity.io/images/89bxjizj/production/3f319c214021bf60559722c6534dd613d3ea4611-3840x2160.png) - [Grove Motor Co wordmark embroidered on a navy work jacket.](https://cdn.sanity.io/images/89bxjizj/production/7fc77f9437e9445c5d10d377516983477a91437d-3072x3840.png) - [Grove Motor Co employee badge for founder Marwan Hilmi on an orange lanyard.](https://cdn.sanity.io/images/89bxjizj/production/fee1669816d14e4bbf8cc85e12f52bf1361c73f7-3072x3840.png) - [Embroidered Grove Motor Co brand patches in multiple shapes.](https://cdn.sanity.io/images/89bxjizj/production/833cc3cbc679ba0629442faca6197faefa305226-3840x3840.png) - [Grove Motor Co wordmark embroidered on a beige cap.](https://cdn.sanity.io/images/89bxjizj/production/ebf03e42d69435f9ca17a6f020a0a8394244284d-3840x3840.png) - [Four colored Grove Motor Co Operator’s Manual booklets.](https://cdn.sanity.io/images/89bxjizj/production/3ae3cc05dfbb207ee661dabf7836e34d9b5918a0-3840x2160.png) - [Technical Grove Motor Co poster reading “Powering the next generation of builders.”](https://cdn.sanity.io/images/89bxjizj/production/091ed55c5d4a3d2f2fb154e5da5e427b270b6f69-3840x2160.png) --- --- title: "Sondr Brand & product design | Kundo Studio" description: "Kundo Studio created Sondr’s brand, product design system, prototype, and pitch deck for an AI-native social platform built around participation." canonical: "https://www.kundo.studio/work/sondr" language: "en" --- # Sondr Where belonging is earned, not given. **Year:** 2026 **Services:** Branding · Visual identity · Design system · Product design · Pitch deck design ## About Sondr is an AI-native social platform replacing the attention economy with a participation economy, a space where people are rewarded for contributing, not consuming. Built by a team from Star Wars, Tesla, Nintendo, Eventbrite, Ethereum, and more, Sondr came to us at pre-seed with a clear product vision but no visual identity, no design system, and no prototype. We designed the entire foundation, brand, product, and pitch deck, in parallel, giving them everything they need to raise and launch. ## The challenge Sondr needed to look and feel fundamentally different from every social platform on the market, while earning instant credibility with investors and early adopters. The brand had to communicate warmth, intentionality, and earned belonging, not another tech startup chasing scale. And they needed it all under an extremely compressed timeline: brand identity, design system, product screens across six core flows, and a pitch deck, built simultaneously, from zero. ## The solution We built a complete design foundation engineered to work in a pitch deck today and a live product tomorrow. The visual identity pairs Ginka and Inter fonts with a vibrant four-family color system mapped to brand pillars, Belonging, Identity, Growth, Participation, Signal. Three photography directions give the brand emotional range while a curated system of 3D, illustration, and pattern references defines its dimensional layer. The logo refines the original eye mark for digital performance across every surface. On the product side, we designed and prototyped six key flows building the design system as components emerged from real screens. The component library and token structure were developed alongside the product, not as a separate phase, ensuring every piece of the system was born from real use cases rather than abstract specifications. For the pitch deck, we translated the full brand identity into a presentation format built to support the founding round, clear narrative structure, investor-ready layouts, and a fully editable template the team can own and evolve as the raise progresses. Every decision across the entire project serves one constraint: nothing decorative, everything earns its place. ## Credits ### Kundo Studio - **Creative direction & design:** Facundo Montanaro, Brian Palmieri, Stuart Regan ### Client - **Founders:** Stealth members ## Project media - [Sondr logo on a soft black-to-white gradient.](https://cdn.sanity.io/images/89bxjizj/production/fb2dac49769a6851b9d60ab59b5859ca19654abc-3840x2160.png) - [Sondr website hero on desktop with a collage of community content.](https://cdn.sanity.io/images/89bxjizj/production/d0871101f1d8645f917fb45c01e15ffe7f7918b0-3840x2160.png) - [Sixteen Sondr symbol explorations arranged in a grid.](https://cdn.sanity.io/images/89bxjizj/production/6faee6207a5b9d7743c0d36f16bfc0769bca5b8a-3840x3840.png) - [Construction grid for Sondr’s geometric eye-inspired symbol.](https://cdn.sanity.io/images/89bxjizj/production/f261dd8db9fb9145177495882c8128e918f55fa8-3840x3840.png) - [Sondr app icon set and branded mobile wallpaper applications.](https://cdn.sanity.io/images/89bxjizj/production/cbf2c1251e5932723106d19b0706e298afd2a475-3840x2160.png) - [Sondr logo applied to landscape and portrait brand photography.](https://cdn.sanity.io/images/89bxjizj/production/0cb009897230f0411e1ef2bedacb05629acf48a6-3840x2160.png) - [Geometric construction of the letter A for Sondr’s visual system.](https://cdn.sanity.io/images/89bxjizj/production/8a9e1868b01aa5549a0a7ffdc053bdcffcb7f981-3072x3840.png) - [Sondr brand vocabulary highlighting momentum, contribution, recognition, and connection.](https://cdn.sanity.io/images/89bxjizj/production/495caa35c80faf5c4181c98cd1be03bedbc801af-3072x3840.png) - [Sondr color system linking five palette families to visual imagery.](https://cdn.sanity.io/images/89bxjizj/production/c7035f77b6c609afd133d0369c4b18c98155065e-3840x2160.png) - [Sondr brand manifesto about trusted spaces, participation, and meaningful contribution.](https://cdn.sanity.io/images/89bxjizj/production/00cce0a90057e75cd7344307c5cf81631b7672a2-3840x2160.png) - [Sondr palette shown as vertical bands of blue, red, green, teal, and yellow.](https://cdn.sanity.io/images/89bxjizj/production/5ccd5ee192926332f63b8fe23f60232e8b9639f5-3840x2160.png) - [Sondr poster reading “Built for those who contribute.”](https://cdn.sanity.io/images/89bxjizj/production/05c30fbd1d13b21ee3a4b27c333347cc336e4ed0-3072x3840.png) - [Sondr poster with luminous hands and the Sondr wordmark.](https://cdn.sanity.io/images/89bxjizj/production/78ebf6fba4fece3aafc859dcece8434582492042-3072x3840.png) - [Sondr poster reading “A new standard for social.”](https://cdn.sanity.io/images/89bxjizj/production/702510e8074d3ccdae34b0e03a034f53f754dffa-3840x3840.png) - [Outdoor Sondr billboard inviting people to find community and build their place.](https://cdn.sanity.io/images/89bxjizj/production/409460421f3dae5a18888c515497edca052da060-3840x3840.png) - [Sondr wordmark and symbol printed on the back of a black T-shirt.](https://cdn.sanity.io/images/89bxjizj/production/6b2eedfdbb7fae7011eb72d8265cd9049e4f99b9-3840x2160.png) - [Sondr login buttons for magic code and Sign in with Apple.](https://cdn.sanity.io/images/89bxjizj/production/d9803c5a9bd428464569760d35f62349fd588934-3840x3840.png) - [Hand holding a phone with Sondr’s profile onboarding interface.](https://cdn.sanity.io/images/89bxjizj/production/ea6913cb07cec59f76bbdbf4186f74b92117c71e-3840x3840.png) - [Black cap embroidered with the Sondr symbol.](https://cdn.sanity.io/images/89bxjizj/production/97e092a28d1e28600fa143981771714ce14bf9cb-3840x2160.png) - [Sondr project media](https://cdn.sanity.io/images/89bxjizj/production/790e991df4b1cb35c6850c35567f0ed6c78ea0b7-3232x2000.avif) - [Sondr project media](https://cdn.sanity.io/images/89bxjizj/production/18f0237abeabe020288e3f097fa7d2cbc2ccbf1a-3232x2000.avif) - [Sondr website footer and navigation shown over a blurred background.](https://cdn.sanity.io/images/89bxjizj/production/3402de5e3e2e5a64a21d9e916d20214f5a02bbc3-3840x2160.png) --- --- title: "Pragma Brand & web design | Kundo Studio" description: "Kundo Studio evolved Pragma’s brand and redesigned its website to clarify the game backend platform, sharpen its story, and support future growth." canonical: "https://www.kundo.studio/work/pragma" language: "en" --- # Pragma Powering the future of online play **Client:** [Pragma](https://pragma.gg) **Year:** 2025 **Services:** Website design · Branding · Visual identity · Development ## About Pragma builds the tools that power modern online games, helping studios launch faster, scale effortlessly, and connect deeply with their communities. After acquiring FirstLook, we partnered with CEO Eden Chen and the Pragma team to evolve the brand and redesign their website. From foundational pages to product architecture, every detail reflects momentum, sharpens the story, and signals what’s next. ## The challenge Studios building multiplayer games face a fragmented backend landscape, tools that limit flexibility, slow iteration, and make scaling harder than it should be. Pragma needed a clear way to communicate that their infrastructure is different: powerful, transparent, and built to empower. ## The solution We crafted a confident identity that framed Pragma’s platform as both technically advanced and approachable. The visual system, web architecture, and narrative were built around key platform pillars, giving developers immediate clarity on its value without losing the weight of its capabilities. A brand presence that feels cohesive, scalable, and built for what’s next. ## Testimonial > “Working with Kundo Studio on the new Pragma site was an absolute delight. Their team delivered not just a clean and modern design, but also a site full of thoughtful details and polished interactions that elevate the entire experience. Every corner of the site feels intentional, with delighters baked into both the design and development. They combined creativity with technical excellence, and the result exceeded our expectations.” > > Eden Chen, CEO at Pragma ## Credits ### Kundo Studio - **Creative direction & design:** Facundo Montanaro, Mateo Zaragoza, Brian Palmieri ### Client - **CEO:** Eden Chen - **CCO:** Chris Cobb - **Director of people ops:** Vanessa Tapia - **Frontend engineer:** Ryan Furrer - **CTO:** Ross Baker - **CEO (FirstLook):** Robert van Hoesel - **CPO:** Matt Westhoff - **COO:** James Kuk - **Director of product:** Caroline Gao - **BD manager:** Adrian Arboleda - **Director of BD:** Adam Bamforth ## Project media - [Pragma’s illuminated geometric logo on a dark blue-black background.](https://cdn.sanity.io/images/89bxjizj/production/833e932cc4580f1341f8aa82b2ac0ce23e3d4510-3840x2160.png) - [Pragma project media (video)](https://www.kundo.studio/work/pragma) - [Pragma typography scale with heading and body styles on a dark interface.](https://cdn.sanity.io/images/89bxjizj/production/7d0fde12aaac745414f1f69b41b84cd23803b902-3840x2160.png) - [Pragma security feature cards organized around a central lock icon.](https://cdn.sanity.io/images/89bxjizj/production/392c5cfe0473ee8b5c492c27133c90435327fea8-3840x2160.png) - [Pragma project media (video)](https://www.kundo.studio/work/pragma) - [Pragma primary, secondary, and tertiary button states.](https://cdn.sanity.io/images/89bxjizj/production/91ccf3fb96974dd0c57c02e1c70cd4cef5181ba5-3840x2160.png) - [Pragma product feature cards for local development, source access, and extensibility.](https://cdn.sanity.io/images/89bxjizj/production/095a6eebafb44ea69617ad1b0e0a9689f7963f08-3840x2160.png) - [Pragma onboarding checklist for building a first game feature.](https://cdn.sanity.io/images/89bxjizj/production/90ca8f8fc3b1fcd122f723b0c3870a81b5ecf388-3840x2160.png) - [Pragma project media (video)](https://www.kundo.studio/work/pragma) - [Pragma scalability metrics visualized with layered performance charts.](https://cdn.sanity.io/images/89bxjizj/production/4a227fe1bd0a5d72944137a8a8a1cf6589e7657a-3840x2160.png) - [Pragma wordmark construction outlined on a dark grid.](https://cdn.sanity.io/images/89bxjizj/production/eda395cec3c293e64ed3bbeafc10045188d624e0-3840x2160.png) - [Pragma marketing cards for its backend game engine and learning resources.](https://cdn.sanity.io/images/89bxjizj/production/14486dd5be137a8cfcbbab54f918f088149fd8c4-3840x2160.png) - [Pragma brand guidelines overview with logo, color, and typography systems.](https://cdn.sanity.io/images/89bxjizj/production/58705969522429499d65c4f6454801882651e964-3840x2160.png) - [Pragma customer quote cards on a dark background.](https://cdn.sanity.io/images/89bxjizj/production/d117864d747717c988ebe4acace6aa9d9403cd08-3840x2160.png) - [Pragma product feature taxonomy for assets, social, monetization, and live operations.](https://cdn.sanity.io/images/89bxjizj/production/a31d9c3bd95ff7cdb5da666705766f54a8dcd67f-3840x2160.png) - [Gaming Founders podcast graphic with glowing blue typography.](https://cdn.sanity.io/images/89bxjizj/production/b5a52cc517d36883ff79fca714a7326f74beb593-3840x2160.png) - [Pragma product and service vocabulary around the “Pragma everything” mark.](https://cdn.sanity.io/images/89bxjizj/production/69b0cae0193959c79b871a2e3485401fc38ef6f6-3840x2160.png) - [Pragma product cards for FirstLook, Connect, and Engine.](https://cdn.sanity.io/images/89bxjizj/production/d229c53855d3df0964b3236f072e491550568c27-3840x2160.png) - [Pragma game backend website page showing products and analytics.](https://cdn.sanity.io/images/89bxjizj/production/c2977d519f545fb0e5a5b9094e976cd70c12c0bf-3840x2160.png) - [Pragma website hero for its comprehensive, extensible backend game engine.](https://cdn.sanity.io/images/89bxjizj/production/70afa79d94af6e7f50d8676fd5d6a4459f82c5e2-3840x2160.png) - [Pragma call to action reading “Ready to start building?”](https://cdn.sanity.io/images/89bxjizj/production/cc03f495d8ca4baa93fa16a67f507ba07b3c5e45-3840x2160.png) - [White Pragma symbol centered on a black background.](https://cdn.sanity.io/images/89bxjizj/production/33a48d6d0cc464f5c8a9a4ea6ec116acf041326a-3840x2160.png) --- --- title: "BasePub Product design | Kundo Studio" description: "Kundo Studio redesigned BasePub, an AI research discovery platform, with clearer navigation, focused layouts, and a scalable product experience." canonical: "https://www.kundo.studio/work/basepub" language: "en" --- # BasePub Designing signal into the noise **Year:** 2024 **Services:** Product design ## About BasePub is an AI research discovery platform, built to surface and connect high-value signals for builders, researchers, and teams. At the time of our work, it was being built and led by Lior Alexander, who came to us to bring clarity to the experience. We redesigned the platform from the ground up, refining the brand system and simplifying the interface to make research feel accessible, not overwhelming. Cleaner layouts, clearer navigation, and intuitive filtering now turn a fast-moving stream of papers into something navigable and actionable. As the exploration layer alongside AlphaSignal, Lior’s widely read AI newsletter, BasePub helps 100K+ practitioners dive deeper. What began as a visual and UX overhaul has become a sharper, more scalable foundation, positioning BasePub as the interface for AI progress. ## The challenge AI research is accelerating, but the experience of following it was noisy. BasePub surfaced strong signals, but the interface made it easy to get lost in feeds, filters, and fragmented views. It needed to feel like a clear window into the work, not another layer of complexity. ## The solution We rebuilt the experience around focus and legibility, calmer layouts, clear hierarchy, and interactions that make dense information easy to scan and act on. Instead of a complete reset, we evolved the product: tighter spacing, clearer navigation, more deliberate typography. BasePub now presents AI research as something you move through with confidence, not fight against. ## Credits ### Kundo Studio - **Creative direction & design:** Facundo Montanaro ### Client - **Founder:** Lior Alexander ## Project media - [Blue BasePub hero graphic with the headline “Start reading the latest breakthroughs in AI,” introducing the AI research discovery platform.](https://cdn.sanity.io/images/89bxjizj/production/07a9aaa024dc99b03e3b023e933b0d04cf9d4517-1440x1024.gif) - [BasePub comments UI showing a clean, threaded discussion with avatars and timestamps, plus an inline “add new comment” field and blue-highlighted input state, illustrating how researchers can collaborate and react to AI papers directly inside the platform.](https://cdn.sanity.io/images/89bxjizj/production/8bc33376fba299dda424176f2ed7849f000bd50d-3840x2160.png) - [BasePub advanced search filters UI showing step-by-step states for refining AI research results by subject, topics, datasets, authors, and saved searches.](https://cdn.sanity.io/images/89bxjizj/production/a6238ca5ab106af07f59a79a31ec88a0defe16d2-3840x2160.png) - [BasePub web app feed view showing FLM-101B research papers with upvotes and tags in the main column, advanced AI subject filters on the left, and trending topics and datasets for the week on the right.](https://cdn.sanity.io/images/89bxjizj/production/7229e0d7d123ba0ad4d9db85d43c00d9967fe91d-3840x2160.png) - [BasePub research paper detail view showing the CPPF speech recognition model with abstract, charts preview, social engagement stats, left-hand sidebar of suggested topics and datasets, and a right column with an embedded X post and related papers.](https://cdn.sanity.io/images/89bxjizj/production/27bd9e4f2b2c37c29df2d84b994eced3d40d3e3d-3840x2160.png) - [BasePub author profile UI showing AI researcher Shi Gu’s overview with expertise tags, citation metrics, co-author list, and a highlighted publication card for “FLM-101B: An Open LLM and How to Train It with $100K Budget.”](https://cdn.sanity.io/images/89bxjizj/production/a0f69bb3dacf8e37127521fd37f57dc179817837-3840x2160.png) - [BasePub bookmarks dashboard with the “Robotics” collection selected, listing saved AI research papers and sidebar filters for All, Upvotes, Robotics, and Computers & Society to quickly organize and revisit research.](https://cdn.sanity.io/images/89bxjizj/production/8c931cb5eacd65d18f28c440d8053c9e165c6ce9-3840x2160.png) --- --- title: "MEOW Brand & web design | Kundo Studio" description: "Kundo Studio built MEOW’s retro-inspired crypto brand and interactive website with pixel textures, console-like UI, and playful motion." canonical: "https://www.kundo.studio/work/meow" language: "en" --- # MEOW Crypto, but make it playful **Year:** 2024 **Services:** Website design · Branding · Visual identity · Development · Motion design ## About MEOW is more than a meme token; it’s a cultural playground. We built a retro‑inspired website packed with nostalgia, interactivity, and visual personality. Every detail, from pixel textures to a console‑like interface, was crafted to turn crypto cynics into engaged believers. ## The challenge Most crypto projects feel sterile and interchangeable. MEOW needed to break that pattern, not just as another token, but as a cultural moment that could turn skepticism into genuine engagement. ## The solution We built a retro-inspired experience packed with nostalgia, interactivity, and visual personality. Pixel textures, console-like UI, and playful motion gave MEOW a voice that felt nothing like crypto and everything like community. The launch debuted live in front of 3,000 people and captured attention across the space, and the momentum held. The community grew rapidly, fueling an open-world game that continues to expand. ## Testimonial > “Working with Kundo’s team on MEOW has been an incredible experience. From the start, they brought not only creativity and technical skill, but also genuine care and flexibility through every twist the project took. Even when ideas evolved fast and feedback from the community kept pouring in, they stayed focused, responsive, and committed to making the site dope AF. The final result speaks for itself; we launched live in front of +3,000 people and the reaction was amazing. These guys are legit, and I’d work with them again in a heartbeat.” > > n3o, Founder at Zero Tech ## Credits ### Kundo Studio - **Creative direction & design:** Facundo Montanaro, Andrés Brigantti, Brian Palmieri, Mateo Zaragoza - **Development:** Emanuel Lorenzo - **Motion:** Franco Molina ### Client - **Founder:** N30, Zero Tech ## Project media - [Black bomber jacket with MEOW’s white cat emblem and wordmark on the sleeve.](https://cdn.sanity.io/images/89bxjizj/production/2402a4dfe7a85900704ab60c023bdb9549ac6869-3840x2160.png) - [Overview of the MEOW brand guidelines showing the retro wordmark, logo construction and clearspace, iconography section, and colorful icon set, designed by Kundo Studio to define the playful visual identity for the MEOW crypto project.](https://cdn.sanity.io/images/89bxjizj/production/ec2facb13d46f1cc2aedd5ae7b83568c541268b9-3840x2160.png) - [Looping close-up video of minimalist B and A keyboard keys being pressed, reflecting how Kundo Studio creates precise, intentional brand and product UI motion design with simplicity and care. (video)](https://www.kundo.studio/work/meow) - [MEOW project media (video)](https://www.kundo.studio/work/meow) - [Close-up of MEOW’s retro game-console interface with B and A buttons, green pixel display, and MEOW logo, designed by Kundo Studio to express the playful, nostalgic brand identity for the MEOW crypto website.](https://cdn.sanity.io/images/89bxjizj/production/fd3d562b543ecb519cc26db9460cfed73ace7ce0-3840x2160.png) - [Looping video of a retro device-style mobile website UI for MEOW (Minds Entering Other World) powering on and animating the Home, Leaderboard, Stake and Bridge navigation, showcasing Kundo Studio’s precise, intentional mobile web and UI motion design. (video)](https://www.kundo.studio/work/meow) - [MEOW project media (video)](https://www.kundo.studio/work/meow) - [Grid of six neon cat-head icons in vibrant colors on a black background, part of the MEOW meme-token brand iconography designed by Kundo Studio to express its playful, retro crypto identity.](https://cdn.sanity.io/images/89bxjizj/production/36e5c82cfd37f5ed4de69fc730ba67162ce92fe2-3072x3840.png) - [Stacked rows of neon badge-style icons in multiple colors, featuring MEOW cat, numbers, and web symbols, designed by Kundo Studio as part of the playful retro UI icon system for the MEOW crypto brand and website.](https://cdn.sanity.io/images/89bxjizj/production/c7cbc0033bf7b48b7bfcf934271e34056e8ecfdd-3072x3840.png) - [Looping animation of a futuristic circuit-board device with the glowing MEOW cat logo and “Add Transaction” timestamp, showcasing Kundo Studio’s precise, intentional crypto-inspired brand identity and UI motion design. (video)](https://www.kundo.studio/work/meow) - [Row of six retro handheld-style MEOW screens with neon cat icons and “A Hyper-Fast Blockchain” messaging in different colors, showcasing Kundo Studio’s playful, nostalgic crypto brand identity and interactive website design for the MEOW token.](https://cdn.sanity.io/images/89bxjizj/production/e1372274744d73f615882fea1f653c29c8862781-3840x2160.png) - [MEOW project media (video)](https://www.kundo.studio/work/meow) - [Retro console-style MEOW homepage screen with neon green cat logo in a 3D grid tunnel, designed by Kundo Studio to showcase the playful, interactive crypto brand and nostalgia-driven website experience.](https://cdn.sanity.io/images/89bxjizj/production/a5fef39e16c50ddd6f49a6e03fc87b0d3aee7692-3840x2160.png) - [MEOW project media (video)](https://www.kundo.studio/work/meow) - [MEOW project media (video)](https://www.kundo.studio/work/meow) - [Centered white MEOW cat-head logo on a black background, designed by Kundo Studio as the core playful icon for the MEOW crypto brand and retro-inspired website.](https://cdn.sanity.io/images/89bxjizj/production/f6bac37000db43504ad618b21e937b76d94f4077-3840x2160.png) --- --- title: "Netic Brand & product design | Kundo Studio" description: "Kundo Studio shaped Netic’s visual identity and first product experience, creating a clear foundation for the AI platform’s growth." canonical: "https://www.kundo.studio/work/netic" language: "en" --- # Netic From brand to breakthrough **Client:** [Netic](https://netic.ai) **Year:** 2024 **Services:** Branding · Visual identity · Product design ## About Netic came to us at day one. We built their visual identity and helped shape the first version of the product, an intuitive interface for home-service businesses. Those foundations supported their seed round, led by Greylock. Since then, they’ve raised a $20M Series A and a $23M Series B, both led by Founders Fund. Today, Netic powers thousands of real-world businesses across North America, emerging as the AI revenue engine behind the industries that keep the economy moving. ## The challenge Netic was entering a competitive AI market without a clear identity or product foundation. To gain credibility with investors and early users, they needed more than a logo; they needed a cohesive brand and an interface that inspired trust from day one. ## The solution We developed a modern, flexible identity system that balanced clarity with confidence, and shaped the first product flows to feel simple and approachable for small businesses. Netic launched with a strong, unified presence that laid the foundation for early traction and investor confidence, momentum that carried into their $20M raise. ## Testimonial > “We really enjoyed working with Facu at Kundo Studio. They helped us establish a clear, cohesive brand identity that resonated with our vision. We also worked on a few product design projects where they helped us start bringing our brand to life, which ultimately contributed to us closing a seed round.” > > Melisa Tokmak, CEO at Netic ## Credits ### Kundo Studio - **Creative direction & design:** Facundo Montanaro, Andrés Briganti ### Client - **CEO:** Melisa Tokmak ## Project media - [Netic app icon with its black N mark on a light gray background.](https://cdn.sanity.io/images/89bxjizj/production/6d88bdad2f62f9a1d57ec6615701c887561d17b2-3840x2160.png) - [Netic campaign billboard in Times Square with a brand statement about solving real problems.](https://cdn.sanity.io/images/89bxjizj/production/b0a9c113527460466202e4dda848171fd0e1fe22-3840x2160.png) - [Netic campaign motion graphic about solving real problems for real people. (video)](https://www.kundo.studio/work/netic) - [Black Netic cap embroidered with the N mark.](https://cdn.sanity.io/images/89bxjizj/production/4daa9681330df5f3ea3b494477716c10292a8616-3840x2160.png) - [Netic services card over an architectural background.](https://cdn.sanity.io/images/89bxjizj/production/c20e92962f6c31a891389d2378f62868245d4bb2-3840x2160.png) - [Black Netic hoodie with a subtle wordmark and N mark.](https://cdn.sanity.io/images/89bxjizj/production/17c7a46fc259ad211ca6c24b8ce31c99776883a1-3840x2160.png) - [Light and dark Netic app icon variants.](https://cdn.sanity.io/images/89bxjizj/production/6087ce0a5845142df5dc7ff1ae8ac09f5bfe72f7-3840x2160.png) - [Netic transit poster reading “Solving real problems real people have.”](https://cdn.sanity.io/images/89bxjizj/production/6e6f3edae0130ce17b83d5ab51db09b5030fc687-3840x2160.png) - [Netic N mark pin attached to a denim pocket.](https://cdn.sanity.io/images/89bxjizj/production/63b2411940bd6be6516bf5e7b2c375cb4b1f79bf-3840x3840.png) - [Phone displaying Netic’s green login screen.](https://cdn.sanity.io/images/89bxjizj/production/defa1cedfd1270aaf4b408d4d20602fa4c908d05-3840x3840.png) - [Netic brand foundations and visual identity guidelines.](https://cdn.sanity.io/images/89bxjizj/production/214b3ef7ae4de297e85813249b39e091bb76f8d1-3840x2160.png) - [White Netic N mark centered on black.](https://cdn.sanity.io/images/89bxjizj/production/66847d9abbdba4ca02ab7abee040348832f34f18-3840x2160.png) --- --- title: "Rebill Brand & product design | Kundo Studio" description: "Kundo Studio redesigned Rebill’s brand and payment product experience to build trust, clarity, and scalability for businesses across Latin America." canonical: "https://www.kundo.studio/work/rebill" language: "en" --- # Rebill Stripe‑grade confidence for LATAM **Client:** [Rebill](https://rebill.com) **Year:** 2024 **Services:** Branding · Visual identity · Product design ## About Rebill is building the Stripe of LATAM, and they came to us to align their product with that ambition. We redesigned their core experience and crafted a new visual identity to match: confident, flexible, and built to scale. The result is a product that feels as sharp as the infrastructure behind it. ## The challenge Rebill was building the payment infrastructure for Latin America, but their product and brand lacked the confidence to match that ambition. The dashboard felt fragmented, and the identity didn’t convey the trust needed to compete with global players. ## The solution We redesigned the core product experience and built a new visual identity, bold, flexible, and engineered to scale. Every element was aligned to signal reliability and growth potential, from the visual system to the dashboard flows. Rebill emerged with a presence as sharp as the infrastructure behind it, ready to scale across the region. ## Testimonial > “Kundo's team helped us articulate our ideas and vision. They expertly translated our aspirations and imagination into a brand identity that reflected the company we aimed to build. Building on this foundation, we developed a robust dashboard layout and product overhaul to help scale the business to its next phase.” > > Nahuel Candia, Founder at Rebill ## Credits ### Kundo Studio - **Creative direction & design:** Facu Montanaro, Andrés Briganti ### Client - **Founder:** Nahuel Candia - **Co-founder & COO:** Ariel Díaz Ailán ## Project media - [Rebill logo in bright blue on an angled white card, part of the new visual identity Kundo Studio designed to position Rebill as a Stripe-grade payments infrastructure platform for LATAM.](https://cdn.sanity.io/images/89bxjizj/production/7c50fb95754250eca0c09c2b790d805f1df92c79-3840x2160.png) - [Brand card introducing Rebill as a payments and subscriptions platform in Latin America, with a blue gradient background and dotted LATAM map, part of the visual identity Kundo Studio designed to position Rebill as trusted payments infrastructure for the region.](https://cdn.sanity.io/images/89bxjizj/production/7adacdbf9bed3e8e009251ea4dac22aa8b8c0529-3840x3840.png) - [iPad mockup of the Rebill payments dashboard in light and dark mode against a day-to-night coastal backdrop, showcasing the redesigned, Stripe-grade LATAM payments platform UI Kundo Studio created for clarity, control, and operator confidence.](https://cdn.sanity.io/images/89bxjizj/production/ef8d77571e3547d0f9a8d59284e0de70c9ed404f-3840x3840.png) - [Rebill logo construction grid showing proportions, spacing, and wordmark alignment, part of the new visual identity system Kundo Studio designed to position Rebill as a precise, Stripe-grade payments infrastructure brand for Latin America.](https://cdn.sanity.io/images/89bxjizj/production/50f2882321c0432ae284539a32970f1c093f2c64-3840x2160.png) - [Photo of Rebill’s illuminated logo installed in the office, founder Nahuel Candia pointing to the new sign alongside the modern workspace, showcasing how Kundo Studio’s refreshed visual identity brings the Stripe-grade LATAM payments brand into its physical environment.](https://cdn.sanity.io/images/89bxjizj/production/3227715400623de417264eca6246b3b55de036a6-3072x3840.png) - [Framed poster with a bright blue Rebill payment card overlaid on the names of Latin American countries, highlighting Kundo Studio’s visual identity for Rebill as a scalable, Stripe-grade payments and subscriptions platform across LATAM.](https://cdn.sanity.io/images/89bxjizj/production/4f12bc92fd7bda4bab4b96e8a891a1bb4a35cf63-3072x3840.png) - [Canvas tote bag with bold blue Rebill wordmark hanging on a pink chair, showing how Kundo Studio’s refreshed payments infrastructure brand extends into simple, confident physical collateral for the LATAM market.](https://cdn.sanity.io/images/89bxjizj/production/da9ef9247b99f81b4ef386fc0f658af67dbfc73f-3840x2160.png) - [White t-shirt with oversized blue Rebill logo line graphic draped over a yellow street barrier, showcasing Kundo Studio’s confident, minimal visual identity for the LATAM payments infrastructure brand.](https://cdn.sanity.io/images/89bxjizj/production/8f7387ea47cf2fa1babdc5cd88b7404067a38d1f-3072x3840.png) - [Rebill symbol construction grid showing the precise geometry and proportions of the blue payments icon, part of the scalable visual identity Kundo Studio created to position Rebill as Stripe-grade payments infrastructure for Latin America.](https://cdn.sanity.io/images/89bxjizj/production/7f813aa576420dbb808f6fa9d722c598ab692710-3072x3840.png) - [Rebill logo lockups shown across four color combinations, navy, white, and bright blue, illustrating the flexible, Stripe-grade visual identity system Kundo Studio designed for the LATAM payments platform.](https://cdn.sanity.io/images/89bxjizj/production/9d5a0e97e213106547012d4e52040b045b9fe3ae-3840x2160.png) - [Metal lapel pin with the blue Rebill logo on a dark suit jacket, highlighting the trusted, Stripe-grade LATAM payments infrastructure brand identity Kundo Studio designed for Rebill.](https://cdn.sanity.io/images/89bxjizj/production/d315d4f08cda00da9fdc3b7ea0860564a4242802-3840x2160.png) - [Tablet mockup of Rebill’s signup page in Spanish, featuring a blue gradient hero with customer testimonial and a clear account creation form, showcasing Kundo Studio’s redesigned onboarding flow for the Stripe-grade LATAM payments and subscriptions platform.](https://cdn.sanity.io/images/89bxjizj/production/a553e4e6504417dc7885868d0592573f8482334b-3840x2160.png) - [Rebill payments dashboard in light mode showing a table of recent card transactions, redesigned by Kundo Studio to give LATAM operators clear, Stripe-grade visibility into payment status, amounts, and methods.](https://cdn.sanity.io/images/89bxjizj/production/f79629dd36d0c213ba3dac6f16a455fa747d1763-3840x2160.png) - [Rebill payments dashboard in dark mode showing recent card transactions, designed by Kundo Studio to give LATAM operators a Stripe-grade, high-contrast UI for monitoring payment status, amounts, and methods with confidence.](https://cdn.sanity.io/images/89bxjizj/production/b5a92f2f8ac46f156931faee1f190f4651403101-3840x2160.png) - [Close-up of an iPhone home screen showing the blue Rebill app icon with notifications, highlighting the mobile-ready product design Kundo Studio created for the Stripe-grade LATAM payments and subscriptions platform.](https://cdn.sanity.io/images/89bxjizj/production/e633d04dda329cbf26d88e3ae2447b0e94c77598-3840x2160.png) - [Series of Rebill dashboard screens showing sidebar navigation states, account activation, nested product menus, and multi-company switcher, highlighting how Kundo Studio redesigned the Stripe-grade LATAM payments platform for clear, scalable information architecture.](https://cdn.sanity.io/images/89bxjizj/production/c68fbc21b02114d914582a73ba038cb7c05b6cc2-3840x2160.png) - [Rebill payments dashboard in light mode showing a table of successful card transactions with row actions for archiving, exporting, and deleting, part of the Stripe-grade LATAM payments UI Kundo Studio designed for clear, confident operations.](https://cdn.sanity.io/images/89bxjizj/production/942c503f58c7d741c56130169c5f970aefd47795-3840x2160.png) - [Rebill payments dashboard in light mode with multiple transactions selected and a bulk action toolbar for archiving, exporting, or deleting, part of the streamlined, Stripe-grade LATAM payments UI Kundo Studio designed for efficient operator workflows.](https://cdn.sanity.io/images/89bxjizj/production/8b742eb7886f380943823c88bc3bbb7668c6141b-3840x2160.png) - [Rebill payments dashboard filtered to show expired transactions, demonstrating how Kundo Studio’s Stripe-grade LATAM payments UI surfaces status, filters, and card details with clear, minimal design.](https://cdn.sanity.io/images/89bxjizj/production/bdbfb55a98e46cf4e9b7be949fb31babfd341d26-3840x2160.png) - [Rebill symbol mark in bright blue on white, designed by Kundo Studio as the core logo for Rebill’s Stripe-grade payments and subscriptions infrastructure platform in Latin America.](https://cdn.sanity.io/images/89bxjizj/production/a361f7a890a4490a4287a1f239bab10b3b791a2b-3840x2160.png) - [Blue Rebill symbol centered on a white background.](https://cdn.sanity.io/images/89bxjizj/production/0366af0c2057aa3f4cb770db96621da0c6be670a-3840x2160.png) --- --- title: "Runreal Brand, product & web design | Kundo Studio" description: "Kundo Studio rebranded Runreal and designed its website and product experience, creating a bold platform for next-generation game tools." canonical: "https://www.kundo.studio/work/runreal" language: "en" --- # Runreal A new standard for next‑gen game tools **Year:** 2024 **Services:** Website design · Product design · Branding · Visual identity · Development · Motion design ## About Our partnership with Runreal began with a full rebrand, one that marked a new chapter for the company and the category. From there, we designed an immersive site and streamlined product interface, blending bold storytelling with powerful tooling. A clear foundation built to scale with what’s next in gaming. ## The challenge Runreal’s tools were powerful, but their brand and product told a fragmented story. The experience felt disconnected, great technology hidden behind complexity, making sales conversations harder and credibility with enterprise buyers difficult to establish. ## The solution We rebuilt the brand from the ground up, sharp, modern, unmistakable. Working closely with the founders, we defined a visual and verbal system to ground the identity, designed an immersive site to tell their story, and streamlined product flows to make complex workflows feel simple. A bold new presence that resets the standard for gaming infrastructure. ## Testimonial > “Working with the Kundo team has been a true pleasure. They bring a rare balance of organization, creative insight, and strategic thinking to every project. From the very beginning, their thoughtful approach and structured process pushed us to think bigger and refine our ideas. Every step felt intentional, collaborative, and deeply aligned with our goals, the kind of partnership that not only produces great work but also elevates how you think about what’s possible.” > > Marwan Hilmi, Co-founder & CEO at Runreal ## Credits ### Kundo Studio - **Creative direction & design:** Facu Montanaro, Andrés Briganti, Mateo Zaragoza - **Development:** Emanuel Lorenzo - **Motion & sound design:** Franco Molina ### Client - **Co-founder:** Marwan Hilmi - **Co-founder:** Stephen Lacy ## Project media - [Promo reel of Kundo Studio’s rebrand for Runreal, showcasing the new visual identity, immersive website, streamlined product UI, and motion design for their next-gen virtual production game tools. (video)](https://www.kundo.studio/work/runreal) - [Cinematic walkthrough of the Runreal website design by Kundo Studio, zooming into key pages and UI sections to showcase the tech-forward brand identity, product interface, and responsive web layout. (video)](https://www.kundo.studio/work/runreal) - [Runreal wordmark and logo beside a branded spacesuit on a black background.](https://cdn.sanity.io/images/89bxjizj/production/cb3893644627aa53c9fd6085a9c5773c3b51d347-3840x2160.png) - [High-contrast 3D render of a black Runreal-branded puffer jacket floating on a black background, created by Kundo Studio to showcase the brand’s bold, tech-forward visual identity and product storytelling.](https://cdn.sanity.io/images/89bxjizj/production/5dd09971c0412585ac7bc8dd86d6b0e8220f2e67-3840x2160.png) - [Animated iOS app icon featuring the Runreal logo pulsing and shifting in 3D, showcasing Kundo Studio’s precise, intentional product UI and motion design for the Runreal brand. (video)](https://www.kundo.studio/work/runreal) - [Runreal project media (video)](https://www.kundo.studio/work/runreal) - [Runreal project media (video)](https://www.kundo.studio/work/runreal) - [Street poster mockup for Runreal with bold red gradient background and the headline “THE GAME HAS CHANGED,” showcasing Kundo Studio’s tech-forward brand identity, typography, and out-of-home launch visuals for the Runreal rebrand.](https://cdn.sanity.io/images/89bxjizj/production/52ac4a02ee447271181f606d547e21c713adfafb-3072x3840.png) - [Close-up of a dark Runreal business card for founder Marwal Hilmi with bold white typography and a red geometric logo, designed by Kundo Studio to showcase the tech-forward brand identity and print collateral system.](https://cdn.sanity.io/images/89bxjizj/production/018be0ae32e12fcf8957c96dedd6dec6703ae041-3072x3840.png) - [Urban billboard mockup for Runreal with the headline “We’ve created something that you will love” on a dark background with red data-like dots, designed by Kundo Studio to showcase the tech-forward brand identity and out-of-home campaign.}](https://cdn.sanity.io/images/89bxjizj/production/01ad2c7590effaa1f61cb3537a31b1838de5bf26-3840x2160.png) - [Minimal 3D mockup of a Runreal “Mission A62” book and clear case with bold red wordmark, designed by Kundo Studio to showcase the tech-forward brand identity, print design, and packaging system.](https://cdn.sanity.io/images/89bxjizj/production/526989dd8ca6cafc32fd86f5eeab1e90d0048ca6-3840x2160.png) - [Runreal logo construction grid on a dark background with red guides and geometric mark, illustrating Kundo Studio’s precise, system-driven logo design and tech-forward brand identity for Runreal.](https://cdn.sanity.io/images/89bxjizj/production/b2c9e8ae890a4fa00bca859fce27a1e791d646f1-3840x2160.png) - [Line-drawn animation of the Runreal logo being sketched, filled, and locking into place as the main website loader, showcasing Kundo Studio’s precise, system-driven logo design and tech-forward motion identity. (video)](https://www.kundo.studio/work/runreal) - [Runreal project media (video)](https://www.kundo.studio/work/runreal) - [Cursor-driven animation of Runreal website navigation, hovering over Products, Documentation, and GitHub buttons, showcasing Kundo Studio’s precise interactive web UI and motion design. (video)](https://www.kundo.studio/work/runreal) - [Runreal project media (video)](https://www.kundo.studio/work/runreal) - [Dark UI mockup showing Runreal CLI and Runreal Registry product cards, with terminal interface and glowing Runreal logo tile, designed by Kundo Studio to showcase the developer tooling platform’s tech-forward product UI and brand identity.](https://cdn.sanity.io/images/89bxjizj/production/a0846f7558aee4176fe50dce0c024b2547d10d4d-3840x2160.png) - [Animated Runreal Builder CI/CD pipeline diagram for Unreal Engine, visualizing compile, cook, blueprint, package, and distribute steps to macOS, Windows, and Linux, showcasing Kundo Studio’s technical product UI and motion design for the Runreal website. (video)](https://www.kundo.studio/work/runreal) - [Dashboard-style layout showing four Runreal product cards, Coordinator, Launcher, Monitor, and Cloud, on a dark interface, designed by Kundo Studio to showcase the unified tech-forward product suite, UI design, and developer tools brand identity for Runreal.](https://cdn.sanity.io/images/89bxjizj/production/9e7578103b98cdf6cb773d4529033c330585628c-3840x2160.png) - [Runreal project media (video)](https://www.kundo.studio/work/runreal) - [iPad mockup of the Runreal website with dark product UI cards and a glowing red Runreal wordmark footer, designed by Kundo Studio to showcase the responsive, tech-forward brand identity and web experience for Runreal.](https://cdn.sanity.io/images/89bxjizj/production/425add4f651d55e4988924a37eb1a861f293851b-3840x2160.png) - [Three iPhone mockups of the Runreal mobile website showing the Unreal Engine developer platform hero screen and product navigation, designed by Kundo Studio to showcase the tech-forward brand identity and responsive mobile UI.](https://cdn.sanity.io/images/89bxjizj/production/1602c7a500bcfa9b844be2498311eb38dd60e32a-3840x2160.png) - [Centered Runreal logo mark on a black background, designed by Kundo Studio to showcase the minimal, tech-forward brand identity for the Unreal Engine developer platform.](https://cdn.sanity.io/images/89bxjizj/production/f880974b44046983fdbf286d09ffbf4d0c1c4be5-3840x2160.png) --- --- title: "Emerge Tools Website design | Kundo Studio" description: "Kundo Studio refined Emerge Tools’ visual identity and redesigned its website, bringing clarity to a growing suite of mobile development tools." canonical: "https://www.kundo.studio/work/emerge-tools" language: "en" --- # Emerge Tools The future of mobile development **Year:** 2023 **Services:** Website design · Development ## About When Josh Cohenzadeh, co‑founder of Emerge Tools, set out to evolve the brand, he asked us to rethink how it showed up in the world. We refined the visual identity and introduced a badge system to bring clarity to each product offering. The new site strengthened Emerge’s market presence, and today, they’re entering an exciting new chapter as part of Sentry. ## The challenge Emerge Tools was growing fast, but their product suite felt scattered. Users struggled to understand the distinct value of each offering, and the brand lacked the cohesion needed to signal maturity in a competitive space. ## The solution We refined the visual identity and introduced a badge system that brought clarity to each product, allowing every tool to stand on its own while feeling part of a unified suite. The redesigned website simplified navigation and reinforced trust at every step. Emerge Tools entered its next chapter with a stronger, clearer presence, now part of Sentry’s ecosystem. ## Testimonial > “Facu was a pleasure to work with and brought exceptional creativity to the project. His designs have truly come to life and have made a significant impact. We're thrilled with the results and look forward to more collaborations in the future. Thanks, Facu!” > > Josh Cohenzadeh, Co-founder & CEO at Emerge Tools ## Credits ### Kundo Studio - **Creative direction & design:** Facundo Montanaro - **Development:** Mikael Sargsyan ### Client - **Co-founder:** Josh Cohenzadeh ## Project media - [Emerge Tools logo featuring a glowing UFO beaming light over a stylized “e” icon, set against a deep space background with stars and nebula, representing futuristic mobile performance tooling.](https://cdn.sanity.io/images/89bxjizj/production/ee864af393d76059da8ec73d2f9acf9784f4b0e8-3840x2160.png) - [Emerge Tools 404 page with a UFO beaming light onto large “404” numbers and the message “We couldn’t find the page you’re looking for” on a starry galaxy backdrop.](https://cdn.sanity.io/images/89bxjizj/production/c3952827a0238c49e56b3fc3381cb3d6273463bc-3840x2160.png) - [Emerge Tools Size Analysis dashboard showing optimization insights, trend charts, a treemap of app binary size and a competitor analysis table against a cosmic background.](https://cdn.sanity.io/images/89bxjizj/production/78f5e12483997eb1af0db540516d1d0d1c2a6bae-3840x2160.png) - [Emerge Tools Performance Analysis views with an iPhone launch-time summary, profiling timeline, cache flow diagram and detailed trace charts laid out on a dark galaxy background.](https://cdn.sanity.io/images/89bxjizj/production/9a1918c1fcf72aea2f4c7546a5cf6643eb9b06ac-3840x2160.png) - [Emerge Tools Reaper interface in dark mode showing a list of feature flags being cleaned up and a deletion panel indicating thousands of lines of unused code removed.](https://cdn.sanity.io/images/89bxjizj/production/121546cee9363b57b7ddc65d918dd338c7ed4143-3840x2160.png) - [Emerge Tools Leaderboard page with a large “Leaderboard” heading, backdrop bar chart and ranked table of popular apps like Airbnb and Slack filtered by platform and category.](https://cdn.sanity.io/images/89bxjizj/production/d11a3f4516f7e166d009ad8e769cc417f61dd3ad-3840x2160.png) - [Hero section reading “Supercharge your mobile apps now” with a Get started button centered over a glowing blue nebula with subtle orbital lines and stars.](https://cdn.sanity.io/images/89bxjizj/production/56c3f6144ee420a17d9fb2741b52c4e0894235f4-3840x2160.png) --- --- title: "Scale Website design | Kundo Studio" description: "Kundo Studio redesigned and built Scale’s website across 10+ pages, creating a clearer, modular experience for its AI platform and solutions." canonical: "https://www.kundo.studio/work/scale" language: "en" --- # Scale Data‑driven clarity at scale **Client:** [Scale AI](https://scale.com) **Year:** 2023 **Services:** Website design ## About We partnered once again with Scale to bring their 2023 vision to life. Working closely with Ricky Rauch, Tim Bauer, and the team, we redesigned and rebuilt their website, over 10 pages spanning core areas like products and solutions. Every element was designed to sharpen clarity, elevate the experience, and reflect Scale’s position at the forefront of innovation. ## The challenge Scale had outgrown its digital presence. The existing site didn’t reflect their position as a leader in AI infrastructure; it felt dated, cluttered, and disconnected from the ambition of the platform. They needed a site that could grow with them. ## The solution We redesigned every page around clarity and structure, rethinking layout, typography, and visual hierarchy to deliver an experience that feels as precise as the technology behind it. A modular design system ensures the site scales alongside the platform. The response was immediate: the site became a reference point in AI design circles. ## Testimonial > “Facu and the team moved with surgical precision, designing a site that reflects Scale’s values of speed, clarity, and scale. Every page shipped thoughtfully yet quickly, and it elevated our presence in AI infrastructure.” > > Ricky Rauch, Founding designer at Scale ## Credits ### Kundo Studio - **Creative direction & design:** Facundo Montanaro ### Client - **Head of design:** Tim Bauer - **Founding designer:** Ricky Rauch ## Project media - [Scale logo with iridescent 3D rings on a purple gradient.](https://cdn.sanity.io/images/89bxjizj/production/85cb839824b35f1eaac2b77353b0ac38d9a8f6d6-3840x2160.png) - [Scale Generative AI Platform page featuring language model and vision products.](https://cdn.sanity.io/images/89bxjizj/production/ae7b450b6c05c092fb3f80188a1749274b699a45-3840x2160.png) - [Scale solutions page for automated advertising, trust and safety, claims intelligence, and trend detection.](https://cdn.sanity.io/images/89bxjizj/production/bd1a22a3c92e48d02f6a76426907b066e1783b78-3840x2160.png) - [Scale customer quote about AI data with SAP, Microsoft, Brex, Etsy, and Flexport logos.](https://cdn.sanity.io/images/89bxjizj/production/a3272268afad8f296bb06bd2e08e4409b90ca5b5-3840x2160.png) - [Scale Trust and Secure page with AWS GovCloud and SOC 2 compliance graphics.](https://cdn.sanity.io/images/89bxjizj/production/97a419263a17e4d8257e9342b3f1eb6534a3ddaf-3840x2160.png) - [Scale automotive page with client logos and performance benefits.](https://cdn.sanity.io/images/89bxjizj/production/b90b49cb1af52513935c9e62a88a4ae3b4e4ab3f-3840x2160.png) - [Scale brand presentation with logo, iridescent ring graphics, and campaign cards.](https://cdn.sanity.io/images/89bxjizj/production/a8bf70a3e7c159de994700c4bd812514b575df11-3840x2160.png) - [Scale website hero reading “The future of your industry starts here.”](https://cdn.sanity.io/images/89bxjizj/production/9a308e8a89ec890cbebc2eac4fd6bd3438f48535-3840x2160.png)