--- title: "A new standard for next‑gen game tools | Kundo Studio" description: "Our partnership with Runreal began with a full rebrand — one that marked a new chapter for the company and the category. From there, we designed an immersive site and streamlined product interface, blending bold storytelling with powerful tooling. A clear foundation built to scale with what’s next in gaming." canonical: "https://www.kundo.studio/work/runreal" language: "en" --- # Runreal A new standard for next‑gen game tools **Year:** 2024 **Services:** Website Design · Product Design · Branding · Visual Identity · Development · Motion Design ## About Our partnership with Runreal began with a full rebrand — one that marked a new chapter for the company and the category. From there, we designed an immersive site and streamlined product interface, blending bold storytelling with powerful tooling. A clear foundation built to scale with what’s next in gaming. ## The challenge Runreal’s tools were powerful, but their brand and product told a fragmented story. The experience felt disconnected — great technology hidden behind complexity, making sales conversations harder and credibility with enterprise buyers difficult to establish. ## The solution We rebuilt the brand from the ground up — sharp, modern, unmistakable. Working closely with the founders, we defined a visual and verbal system to ground the identity, designed an immersive site to tell their story, and streamlined product flows to make complex workflows feel simple. A bold new presence that resets the standard for gaming infrastructure. ## Credits ### Kundo Studio - **Creative Direction & Design:** Facu Montanaro, Andrés Briganti, Mateo Zaragoza - **Development:** Emanuel Lorenzo - **Motion & Sound Design:** Franco Molina ### Client - **Co-Founder:** Marwan Hilmi - **Co-Founder:** Stephen Lacy ## In their words > “Working with the Kundo team has been a true pleasure. They bring a rare balance of organization, creative insight, and strategic thinking to every project. From the very beginning, their thoughtful approach and structured process pushed us to think bigger and refine our ideas. Every step felt intentional, collaborative, and deeply aligned with our goals — the kind of partnership that not only produces great work but also elevates how you think about what’s possible.” > > — MARWAN HILMI, CO-FOUNDER & CEO ## Project media - Promo reel of Kundo Studio’s rebrand for Runreal, showcasing the new visual identity, immersive website, streamlined product UI, and motion design for their next-gen virtual production game tools. — Mux video playback ID: `LTLd97002WJEaGFRO02iSMPmIdx1JRZ1BogS1019QrnkUQ` - [Runreal project media](https://cdn.sanity.io/images/89bxjizj/production/cb3893644627aa53c9fd6085a9c5773c3b51d347-3840x2160.png) - [High-contrast 3D render of a black Runreal-branded puffer jacket floating on a black background, created by Kundo Studio to showcase the brand’s bold, tech-forward visual identity and product storytelling.](https://cdn.sanity.io/images/89bxjizj/production/5dd09971c0412585ac7bc8dd86d6b0e8220f2e67-3840x2160.png) - Animated iOS app icon featuring the Runreal logo pulsing and shifting in 3D, showcasing Kundo Studio’s precise, intentional product UI and motion design for the Runreal brand. — Mux video playback ID: `9IUZ8dDGZQzJyvF5clsz3KZGza3pqFMcCMckk00djSOU` - [Street poster mockup for Runreal with bold red gradient background and the headline “THE GAME HAS CHANGED,” showcasing Kundo Studio’s tech-forward brand identity, typography, and out-of-home launch visuals for the Runreal rebrand.](https://cdn.sanity.io/images/89bxjizj/production/52ac4a02ee447271181f606d547e21c713adfafb-3072x3840.png) - [Close-up of a dark Runreal business card for founder Marwal Hilmi with bold white typography and a red geometric logo, designed by Kundo Studio to showcase the tech-forward brand identity and print collateral system.](https://cdn.sanity.io/images/89bxjizj/production/018be0ae32e12fcf8957c96dedd6dec6703ae041-3072x3840.png) - [Urban billboard mockup for Runreal with the headline “We’ve created something that you will love” on a dark background with red data-like dots, designed by Kundo Studio to showcase the tech-forward brand identity and out-of-home campaign.}](https://cdn.sanity.io/images/89bxjizj/production/01ad2c7590effaa1f61cb3537a31b1838de5bf26-3840x2160.png) - [Minimal 3D mockup of a Runreal “Mission A62” book and clear case with bold red wordmark, designed by Kundo Studio to showcase the tech-forward brand identity, print design, and packaging system.](https://cdn.sanity.io/images/89bxjizj/production/526989dd8ca6cafc32fd86f5eeab1e90d0048ca6-3840x2160.png) - [Runreal logo construction grid on a dark background with red guides and geometric mark, illustrating Kundo Studio’s precise, system-driven logo design and tech-forward brand identity for Runreal.](https://cdn.sanity.io/images/89bxjizj/production/b2c9e8ae890a4fa00bca859fce27a1e791d646f1-3840x2160.png) - Line-drawn animation of the Runreal logo being sketched, filled, and locking into place as the main website loader, showcasing Kundo Studio’s precise, system-driven logo design and tech-forward motion identity. — Mux video playback ID: `dh02vjMjtDO702c01n9dZXAtlkem00MXSVDrKpM9chtxe4Q` - Cursor-driven animation of Runreal website navigation—hovering over Products, Documentation, and GitHub buttons—showcasing Kundo Studio’s precise interactive web UI and motion design. — Mux video playback ID: `KGuMgJvawBZXE4ml3VofBL6WMcDNZhRTDjMmh3Z02mvs` - Cinematic walkthrough of the Runreal website design by Kundo Studio, zooming into key pages and UI sections to showcase the tech-forward brand identity, product interface, and responsive web layout. — Mux video playback ID: `BRm5A6klr4MVolNuYOvfqBuedIJ6YxidCuYNOkCzUvU` - [Dark UI mockup showing Runreal CLI and Runreal Registry product cards, with terminal interface and glowing Runreal logo tile—designed by Kundo Studio to showcase the developer tooling platform’s tech-forward product UI and brand identity.](https://cdn.sanity.io/images/89bxjizj/production/a0846f7558aee4176fe50dce0c024b2547d10d4d-3840x2160.png) - Animated Runreal Builder CI/CD pipeline diagram for Unreal Engine, visualizing compile, cook, blueprint, package, and distribute steps to macOS, Windows, and Linux—showcasing Kundo Studio’s technical product UI and motion design for the Runreal website. — Mux video playback ID: `hQj4kn5QtjXUDO02Woo0001dht8US5oSC8HCuwQx8nafq8` - [Dashboard-style layout showing four Runreal product cards—Coordinator, Launcher, Monitor, and Cloud—on a dark interface, designed by Kundo Studio to showcase the unified tech-forward product suite, UI design, and developer tools brand identity for Runreal.](https://cdn.sanity.io/images/89bxjizj/production/9e7578103b98cdf6cb773d4529033c330585628c-3840x2160.png) - [iPad mockup of the Runreal website with dark product UI cards and a glowing red Runreal wordmark footer, designed by Kundo Studio to showcase the responsive, tech-forward brand identity and web experience for Runreal.](https://cdn.sanity.io/images/89bxjizj/production/425add4f651d55e4988924a37eb1a861f293851b-3840x2160.png) - [Three iPhone mockups of the Runreal mobile website showing the Unreal Engine developer platform hero screen and product navigation, designed by Kundo Studio to showcase the tech-forward brand identity and responsive mobile UI.](https://cdn.sanity.io/images/89bxjizj/production/1602c7a500bcfa9b844be2498311eb38dd60e32a-3840x2160.png) - [Centered Runreal logo mark on a black background, designed by Kundo Studio to showcase the minimal, tech-forward brand identity for the Unreal Engine developer platform.](https://cdn.sanity.io/images/89bxjizj/production/f880974b44046983fdbf286d09ffbf4d0c1c4be5-3840x2160.png)